What can design do for your business? It can be the key to unlock your business problems; the tool to attract new customers; and the route to earn bigger market share. To tap on the fundamentals of design is to be able to fuse creativity with practicality. Business, together with design, can give you a competitive advantage – one that is rooted in practical problem solving through innovative strategy, process and product development.
 
 
WHO NEEDS DESIGN ENGAGE?  
Design Engage is for enterprises that understand the value of design, and are ready to invest effort and resources to build up your enterprise’s design capabilities. With Design Engage, businesses can learn how to integrate strategic design thinking into every step of their business process.
 
HOW CAN DESIGN ENGAGE HELP YOU?
Discover, Develop, and Do. Design Engage enables you to: Discover what design holds for your business, Develop design strategies that you can deploy to add value to your business, and finally, Do, to implement the design strategies identified to produce tangible output and solutions.
 
WHAT PROGRAMMES AWAIT YOU?
DESIGN ENGAGE CONSISTS OF THREE PHASES:
 
DISCOVER
Design Engage Awareness Workshops provides you with a basic understanding of design - how design can be effectively deployed to add value to businesses, and whether your company is ready for the next step in adopting design strategies.
 
DEVELOP
Phase 1 – Design Strategy Integration is an intensive programme to help design-ready enterprises integrate strategic design into their business operations and strategies. Guided by Design Facilitators, you will gain a deeper understanding of the role of design in business and how it can create value for competitive advantage, acquire key design principles and tools applicable to your business, and develop design strategies critical in unlocking new business-building opportunities. To embark on Design Engage, you need to be ready to invest effort and resources on a mid to long term, and be committed to sustain the outcomes that result from adopting strategic business design. You can get up to 70% support for the Design Facilitators’ consultancy charges in Phase 1.
 
DO
Phase 2 – Project Implementation - You now have a full understanding of design and are ready to invest resources to implement the recommendations and strategies identified in Phase 1. You can create new or improved products, processes and services with the design capabilities acquired in Phase 1, and use design as a strategic differentiator to create real and sustainable value, and to produce tangible outputs and solutions. You can receive up to 70% support for qualifying costs, which include manpower, equipment, materials, consultancy and acquistion of IP rights.
 
WHO ARE THE DESIGN FACILITATORS?
Design Facilitators are teams of experts well versed in both design and business management. They are equipped with the expertise in guiding and building your knowledge on the 'why', 'what' and 'how' of design that can be adopted strategically into your business operations. What you and your core team can take away from these sessions are design principles and tools to develop your business operations, and strategies to unlock new business-building opportunities. These experts can also play the facilitating role between you and the designers, or design agencies.
 
For more information on the Design Engage programme and the application process, please contact:
 
Design for Enterprises Centre
140 Hill Street, #01-04, MICA Building,
Singapore 179369
Opening Hours : Weekdays from 9.30am to 5.30pm
Hotline: +65 6333 3737

    • THE THREE KEY THRUSTS OF DESIGN FOR ENTERPRISES ARE DESIGN TOUCH, DESIGN ENGAGE AND DESIGN EXCEL.

    • Good design sets you apart from your competitors. Everything about your business – from product, service to system – speaks of your foothold in the competitive marketplace.

    • Design is in your DNA: it has become the way you run your business. In fact, it is an essential process for your business growth. You are moving forward to join the top tier of enterprises that have fully developed the potential of design.